Wednesday, May 5, 2010

Marketing Stragtic



Lao Heng Fisball Noodles



Lao Heng is from Chinese language. Most of Thai people know the meaning of this name. It means "good luck" in English. When the people open their shops each day, many ones usually say " Heng Heng Heng" for the lucky. Although, it's just the faith of fortune but many people still use this name for comfortableness, including me. I think it's easy to remember and going to be the lips of customers.
For the marketing, my target is local clients especially the workers who work around there.
I will make a discount for 15 percent at the first week and distribute the brochures to the postbox of the house in this area. My product will attract and impress the customers by the high quality. It made of 100% of fish and not include Borax for good health.


I hope my product is going to be popular as much as possible, and I will increase the number of braches soon.


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